TapClicks, the leading provider of Smart Marketing solutions, announced that their partnership with the ABC Digital Group is delivering technology-based benefits in the rapidly growing Latin American (LATAM) advertising arena. TapClicks has worked with the ABC Digital Group as an implementation services provider and reseller partner for over 3 years. ABC Digital has operations in the US and Europe, with a number of TapClicks success stories in these regions. They have also already started marketing and selling the TapClicks Smart Marketing platform across Latin America.
Advanced data intelligence tools such as the TapClicks platform are essential for marketers, agencies and brands. In the dynamic digital ecosystem, agile decisions based on accurate data are mission-critical to optimize results from advertising spend. Marketers that deploy advanced data intelligence tools, capable of integrating the most relevant information and using AI, are best prepared to serve their customers and stand out in the market.
“We share with ABC Digital the belief that it all starts with data, connecting all of a client’s data sources, building their story telling, providing actionable insights to grow revenue, increasing the audience, and delivering operational efficiency,” said Chel Heler, Chief Growth Officer at TapClicks. “We look forward to delivering technology to support digital marketing growth strategies in LATAM.”
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“I am very confident that TapClicks will help sustain the growth of the advertising business in Latin America by providing a solution that can streamline the workflow, provide security with complex data connections, and give more freedom to focus on what matters most – insightful analytics and impactful reporting,” commented Ana Browne, CEO, ABC Digital Group.
Working together, TapClicks and the ABC Digital Group support new business strategies via AI and machine learning, analytics, streamlined business operations, market development, and optimized monetization.
SOURCE: EIN Presswire
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