IAS Partners with Alpine Project and 51toCarbonZero to Boost Sustainability Initiatives MarTech360 Bureau Dec 23, 2024 On December 20, 2024, Integral Ad Science (IAS), a global leader in media measurement and optimization, announced new partnerships…
Campaign Effectiveness Suite by Nielsen Now Includes Creative Evaluation MarTech360 Bureau Dec 23, 2024 On December 18, 2024, Nielsen, a global leader in audience measurement, data, and analytics, revealed the expansion of its…
Bridgeline Digital’s HawkSearch: Transforming PDF Content Engagement MarTech360 Bureau Dec 20, 2024 On December 19, 2024, Bridgeline Digital, Inc., a provider of AI-driven marketing technology, announced the launch of a new Smart…
Spekit’s Latest Acquisition of Cquence is Poised to Disrupt the Sales Enablement Landscape MarTech360 Bureau Dec 19, 2024 On December 18, 2024, Spekit, a prominent enablement platform, acquired Cquence, an AI-driven revenue platform, to provide sales…
Perion’s New Deal with Experian is a Game Changer for Advertisers Everywhere! MarTech360 Bureau Dec 19, 2024 On December 18, 2024, Perion Network Ltd. announced a strategic collaboration with Experian to enhance its cross-channel and…
Innovid and IRIS.TV’s Game-changing Partnership to Transform CTV Advertising! MarTech360 Bureau Dec 19, 2024 On December 18, 2024, Innovid announced a partnership with IRIS.TV to enhance contextual measurement for connected TV (CTV)…
EDO and DoubleVerify Launch Groundbreaking AI-Powered CTV Advertising Optimization MarTech360 Bureau Dec 18, 2024 On December 17, 2024, EDO, the TV outcomes company, and DoubleVerify, a leading software platform for digital media measurement,…
ICP Introduces AI-Powered Data and Automation Tools to Streamline Content Operations MarTech360 Bureau Dec 18, 2024 On December 17, 2024, ICP, a global leader in content operations, announced the launch of its Data & Automation solutions…
Foundever Partners with M47 Labs to Advance AI-Driven Customer Experience Solutions MarTech360 Bureau Dec 18, 2024 On December 17, 2024, Foundever, a global leader in customer experience (CX), announced a collaboration with M47 Labs, a leading…
IAS Launches Game-changing Quality Attention Optimization! MarTech360 Bureau Dec 18, 2024 On December 17, 2024, Integral Ad Science (IAS) unveiled its new Quality Attention Optimization product in beta, which aims to…