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Nikhil Sonawane 13 posts 0 comments
Nikhil is a Tech Journalist at King's Research. He has 4+ years of technical expertise in drafting content strategies for various domains. His Commitment to ongoing learning and improvement helps him to deliver thought-provoking insights and analysis on complex technologies and tools that are revolutionizing modern enterprises. He brings his eye for editorial detail and keen sense of language skills to every article he writes. If he is not working, he will be found on treks, walking in forests, or swimming in the ocean.
In the past, digital advertisers depended tremendously on behavioral targeting to display their ads, which used browser cookies.…
Overview of Generative AI in Marketing: Future Proofing MarTech Stack
Generative artificial intelligence (Gen AI) and its applications are still in the nascent stage. Business leaders are excited…
Conversational Marketing Revealed: Definitions, Benefits, and Best Practices
Legacy marketing strategies are usually one-way. Enterprises leverage multiple digital platforms, such as messaging and others, to…
The Rise of B2B Influencer Marketing on Social Media: 2024 and Beyond
B2B influencer marketing on social media is one of the keys to B2B marketing success.
Influencer marketing in the B2B landscape…
7 Best Practises To Develop Effective B2B Social Media Advertising Strategies
B2B organizations are exploring opportunities to make waves on social media by leveraging the best social media advertising…
Benefits and 8 Best Practices to Integrate CRM Automation Tools
B2B and B2C companies are making the most out of integrating CRM automation tools in their MarTech Stack. Most enterprises have a…
An Overview of Partner Relationship Management Software
B2B brands are constantly exploring opportunities to make strategic partnership alliances with other businesses to reach new…
The Present and Future of AI Content Management Unveiled
Since the inception of artificial intelligence (AI), content management operations have been tremendously revolutionized. AI is…
6 Best Practices to Enhance B2B Interactive Marketing Initiatives
CMOs of B2B organizations should consider designing and implementing interactive marketing initiatives to engage with their…
Top Customer Communications Management Strategies to Enhance Client Relationships
Effective customer communications management has become the need of the hour. Clients today expect…