MarTech360 Interview With, Thomas O’Banion, Head of Marketing At First Orion Peter Dec 20, 2023 "As marketers, we care a lot about brand reputation. Companies that brand their calls instill…
MarTech360 Interview With Shane Paladin, Chief Executive Officer At Siteimprove Peter Dec 19, 2023 "Invest your marketing budget in making your website performant by starting with the bottom of the…
MarTech360 Interview With Alberto Spinelli, EMEA Chief Marketing Officer At Lenovo Peter Dec 1, 2023 "Our brand promise is offer “smarter technology for all”. So we build technologies, devices, solutions and services that we want…
MarTech360 Interview With Jessica Walker, Chief Media Officer At MEDDICC Peter Nov 1, 2023 "Seek out a company that genuinely values marketing and media. Working for…
MarTech360 Interview With, Mathew Ratty Co-Founder and CEO At TrafficGuard Peter Oct 27, 2023 "The old adage of "WIFM" or "what's in it for me" in marketing holds true at the end of the day…
MarTech360 Interview With Shama Hyder, Founder & CEO At Zen Media Peter Oct 17, 2023 "Strategic communication is an essential driver of an organization’s overall success, helping to build a strong brand and…
MarTech360 Interview With Jeff Marcoux, Chief Marketing Officer at Bombora Peter Oct 4, 2023 "Often, I’ll start this process with a reverse funnel and build upstream. This helps map out a plan for deploying time and…
MarTech360 Interview With Jessica Hawthorne-Castro, CEO At Hawthorne Advertising Peter Sep 20, 2023 When you’re around people who are positive and forward thinking, you benefit from inspiration and fresh perspectives. Jessica,…
MarTech360 Interview With Vibhor Kapoor, President At AdRoll Peter Sep 13, 2023 "Brands should also leverage the power of video. Consumers crave an experience and compared to text-based content, visual…
MarTech360 Interview With Jennifer Ross, Chief Marketing Officer at Intentsify Peter Sep 12, 2023 "As a marketer, you must gather and share market and buyer insights that present opportunities for the business, and socialize…