Bodidata Completes Acquisition of QuantaCorp, Creating the Preeminent Apparel Size-Matching Service in the Uniform and Retail Industry

The acquisition and integration of QuantaCorp NV gives Bodidata® a dominant position in Europe and completes a strategy to offer every handheld measurement solution available in the marketplace, under one banner.

QuantaCorp is the creator of the popular 2-photo body measurement system that is protected by the original 2-photo patent, and Bodidata is renowned for its unique Measure.Match.Manage.™ size-matching solution that includes the award-winning Kora® scanner; the only handheld technology that measures a fully clothed individual in streetwear.

“In order to dramatically reduce unnecessary uniform and retail apparel returns, we knew it was essential to Measure Accurately, Match Skillfully and Manage Wearer understanding of fit. We also knew it was important to make it easy for wearers to be measured,” said Tuoc Luong, Bodidata CEO. “We decided it is essential to offer our business partners every choice to measure their customers in-person or online. The implementation needs to be done only once and then our customers have every measurement option for any business need or strategy in the future.”

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All four measurement options can be used interchangeably, with Bodidata’s best-in-class size-matching technology, to dramatically improve profit margins, increase wearer satisfaction and reduce the devastating environmental consequences of unnecessary returns.

As part of the acquisition and integration of QuantaCorp, Bodidata has launched a unified brand that reflects both companies’ identities.

“Our unified brand pays tribute to both brands with a new Bodidata ‘Mark’ that includes a derivation from the QuantaCorp favicon,” said Alexander Vandevelde, Bodidata Managing Director Europe, who led the re-branding process. “Kora’s new Mark is also clearly unified with the overall Bodidata brand. It was critical that our identity reflects that although our size-matching solutions are driven by technology, they ultimately exist to serve people and simplify their lives.”