Klaviyo Launches Klaviyo Portfolio to Solve Complex Needs for Global and Multi-Account Customers

Klaviyo, the company that powers smarter digital relationships, announced the launch of Klaviyo portfolio live at K:LDN, Klaviyo’s immersive all-day customer event in London. Klaviyo portfolio redefines multi-account management by enabling businesses to link various brand or regional accounts and have a centralized view into marketing performance and streamlined management of their assets, billing, users, and reporting. In addition to solving a complex need for larger customers, this launch builds upon Klaviyo’s momentum to expand its international presence, following the opening of offices in Sydney, Australia and London, UK.

“Klaviyo portfolio is our solution to the complexity marketers face when running multi-brand or multi-region businesses,” said Andrew Bialecki, co-founder and CEO of Klaviyo. “A number of our customers have come to us asking for a solution with greater support in managing multiple accounts as their businesses expand, and Klaviyo portfolio is the result of that demand. With this new product, we aim to help our customers improve day-to-day operations, marketing efficiency, brand consistency, and ultimately drive greater ROI.”

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Klaviyo portfolio is designed to provide:

• Deeper insights: Identify growth opportunities with all your accounts in one global dashboard.
• Better forecasting: Easily manage budgets with clear insights into how much each account is spending.
• Faster execution: Instantly share assets from templates to entire campaigns – across all accounts with just a few clicks.
• Simpler operations: See every user across every account, and ensure multi-factor authentication and single sign-on are applied for security.

Klaviyo portfolio’s enhanced capabilities are particularly beneficial to global customers that manage multiple brands and geographies. The launch further supports Klaviyo’s expansion into new markets worldwide and underscores the company’s commitment to growing alongside customers as they scale.

Klaviyo (CLAY-vee-oh) powers smarter digital relationships, making it easy for businesses to capture, store, analyze, and predictively use their own data to drive measurable, high-value outcomes. Klaviyo’s modern and intuitive SaaS platform enables business users of any skill level to harness their first-party data from more than 350 integrations to send the right message at the right time across email, SMS, and push notifications. Innovative businesses like Good American, TaylorMade, Skims, Stanley 1913, and more than 143,000 other paying customers leverage Klaviyo to acquire, engage, and retain customers—and grow on their own terms.

SOURCE: Businesswire