SEO company, SEO.co, is pleased to announce the release of a new SEO service that includes dynamic tracking of organic traffic gains in Google Analytics and Google Search Console. This new service for SEO clients is aimed at improving the client experience while simultaneously streamlining internal operations. Finally, and perhaps most important, the new client reports improve reporting accuracy and SEO company accountability, ensuring clients receive truthful feedback
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“When it comes to managed SEO campaigns, we found our client SEO team was spending too much time on measuring and reporting of campaigns, which was taking away from time spent on implementing client strategy,” says Samuel Edwards, Chief Marketing Officer of SEO.co. “This new streamlined approach automates a good portion of the monthly client reporting process, freeing up our team for more value-adding activities for our clients. More importantly, it gives clients real-time updates on the effectiveness of their campaigns, without having to wait for the monthly reports to roll in,” says Edwards.
SEO.co recognizes the traditional SEO report is broken. Most SEO reports fail to dynamically update, require a very large time commitment to implement and are often incomplete. To solve this, the SEO team uses Google Studio to sync the most relevant client data feeds from Google Analytics and Google Search Console to a single dynamic dashboard.
The active client dashboard report includes metrics like how site sessions are trending, which keywords are driving engagement, which pages are driving the most attention, what keywords or phrases are most often used to find a site’s pages and countries of traffic origin. In addition, the report will help alert the client and SEO team of deficiencies in content and keyword rankings, indicating where future SEO campaign dollars might best be allocated.
“Our clients absolutely love both the real-time SEO campaign visibility and the accountability feature of our new dynamic reports,” boasts Edwards. “It’s something that keeps our team on their toes and gives our clients greater peace of mind that their online business is in competent hands,” he says.
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