Nosto and Shopware announce Platinum Partnership to help global brands win with intelligent ecommerce personalization

Nosto, the leading Commerce Experience Platform (CXP), and Shopware, a holistic omnichannel digital commerce platform for mid-market and lower enterprise merchants, have today announced their Platinum Partnership empowering global ecommerce brands to unlock growth through end-to-end personalization and commerce experience management.

This partnership will give ecommerce brands built on Shopware access to enterprise-grade AI-powered personalization and merchandising solutions that build relevant and authentic online shopping experiences to increase engagement and revenue.

To reach Platinum Partner status, vendors are required to show strategic relevance in Shopware’s target customer base, demonstrate unrivaled global coverage, attain a high level of trust in the wider technology ecosystem, and proven results in their category.

The Platinum Partnership is within the primary category of ‘Personalization’ and the secondary category of ‘Search and Recommendations’.

“This global Platinum Partnership between Nosto and Shopware is a testament to the long history and strong bond between us as partners for over a decade. It also emphasizes the customer-centric values we share, as well as the long-term dedication to innovation in AI,” says Jim Lofgren, CEO, Nosto.

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“With both companies expanding rapidly in the global ecommerce space, it made complete sense to enable our joint clients with the easiest possible integration for access to real-time, AI-powered segmentation, personalization, search, and merchandising on the Shopware platform.”

Nosto‘s CXP offers Shopware merchants the ability to enhance their store with an intelligence layer that utilizes cutting-edge AI and advanced machine learning algorithms. This intelligence layer processes vast amounts of customer and product data with the aim of understanding intent and affinities while predicting future behaviors.

A robust set of core features come out of the box, including Dashboard & Analytics (to give a complete understanding of store and campaign performance by consolidating key ecommerce growth metrics in a place), Segmentation & Insights (to target shoppers based on behavioral and transactional data), Catalog Explorer (to provide a comprehensive 360-degree view of product and catalog performance) and A/B Testing & Optimization (to continually improve experiences across the online store).

“We’re very happy to have Nosto on board as a Platinum Partner. Our two companies have made it their mission to create unforgettable shopping experiences to help merchants achieve their goals,” says Stefan Hamann, Co-CEO, Shopware.

“I’m convinced that the partnership with Nosto as a provider of a key technology within our ecosystem will help us make Shopware even more popular on a global scale.”

SOURCE: PRWeb