Kidoz Inc, creator of the industry-leading Kidoz Contextual Ad Network, announced the global launch of the Prado SDK – a cutting-edge software development kit designed to drive higher revenue for mobile app publishers by enabling seamless access to premium brand advertising, all without the need for personal user data.
Following a successful pilot phase with a select group of publishers, which demonstrated the SDK’s ability to reduce dependency on third-party ad tech while improving monetization performance, the Prado SDK is now available to developers globally. The platform offers a lightweight, easy-to-integrate solution tailored for apps targeting audiences of all ages – delivering enhanced ad relevance while prioritizing user privacy.
“As we continue to build on the incredible foundation established by the Kidoz network, the launch of the Prado SDK marks an exciting new chapter,” said Eldad Ben Tora, President of Prado and co-founder of Kidoz. “With Prado, we’re applying the same principles of quality and contextual intelligence that have made Kidoz a leader in kid-safe advertising, now tailored and available to a broader audience enabling brands to effectively target customers who opt-out of providing their data.”
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Redefining In-App Monetization for a Post-Privacy World
Designed with the modern app developer in mind, the Prado SDK addresses growing frustrations with legacy monetization systems that often rely on intrusive data collection and disruptive ad formats. Prado offers a fresh alternative centered on respect for user privacy and improved ad performance:
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Premium Brand Demand: Tap into campaigns from Fortune 500 brands seeking high-quality, contextual ad placements in trusted mobile environments.
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Privacy-First Targeting: Leverage contextual intelligence instead of personal data to deliver relevant ads, ensuring compliance with global privacy standards.
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Flexible Integration: A lightweight SDK supporting rewarded video, interstitial, and rich media formats — enabling publishers to boost user engagement and drive incremental revenue.
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Actionable Real-Time Analytics: Go beyond surface metrics with insights that empower publishers to make informed monetization decisions and maximize long-term value.
“The response from early partners has been outstanding,” said Noam Hahn, Head of Publishers at Kidoz and Prado. “By combining thoughtful design with publisher and brand integrity, the Prado SDK is already delivering strong performance and engagement with early adopters highlighting easier integration and enthusiastic brand interest. We believe it’s the future of respectful, high-performing in-app advertising.”
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