Samsung and Cielo Join Forces to Revolutionize Retail Advertising with AI-Powered Digital Signage

Samsung has teamed up with Cielo, a recognized leader in AI-driven franchise solutions, to reshape the future of retail advertising and franchise management. This strategic collaboration merges Samsung’s VXT display technology with Cielo’s cutting-edge AI platform, providing revolutionary tools that enhance both digital marketing and operational efficiency for businesses across industries.

At the core of this partnership is the introduction of SmartSigns™, an innovative Digital Signage as a Service (DaaS) offering that leverages Samsung’s advanced VXT technology. Designed to deliver the right message to the right audience at the optimal time, SmartSigns™ integrates CieloVision’s proprietary KYAI™ (Know Your Audience Intelligence) for real-time analytics and AI-powered advertising. This combination allows businesses to unlock deep insights into consumer engagement, maximizing marketing efforts.

“We’re thrilled to bring our SmartSigns™ vision to life with Samsung,” said Imre Szenttornyay, CEO of Cielo. “By merging Samsung’s state-of-the-art VXT platform with Cielo’s proprietary AI and analytics, we’re creating a fully integrated solution that helps businesses stay ahead of modern consumer expectations. Our mission is to make AI-driven insights available to every franchise operator, fostering growth and innovation throughout the retail landscape.”

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The CieloVision™ platform, enhanced by KYAI™, uses computer vision and AI to analyze consumer sentiment, dwell time, and behavior patterns. This enables businesses to execute highly targeted advertising campaigns that yield measurable ROI. Additionally, these AI tools help mitigate risks and ensure compliance across franchise operations, making it easier for businesses to stay aligned with regulations and industry standards.

Alex Lee, Executive Vice President of the Visual Display Business at Samsung Electronics, commented, “Samsung is proud to welcome Cielo into the DaaS partnership, expanding the ecosystem with powerful tools that drive business growth and operational efficiency. Through this collaboration, VXT users across industries like retail, hospitality, and quick-service restaurants will have access to Cielo’s AI-driven solutions, making it easier than ever to create and deliver industry-specific content that engages customers and streamlines operations.”

This partnership is also integral to Cielo’s SmartFranchise™ framework, benefiting managed service providers (MSPs) and franchise operators in sectors such as quick-service restaurants, family entertainment, and retail. By helping businesses reduce costs and boost efficiency, this collaboration is set to revolutionize how franchises approach marketing and operations, delivering superior results.