VideoAmp Names Peter Liguori as Chief Executive Officer; Strengthens Executive Leadership Team to Accelerate Innovation and Industry Momentum

VideoAmp, a leading advertising technology company, announced the appointment of Peter Liguori as Chief Executive Officer. Liguori, who has served as Executive Chairman since 2023 and been a member of the VideoAmp Board for five years, will now lead the company into its next chapter as it scales adoption of its big data-led media optimization solutions and doubles down on innovation, automation and customer success.

The leadership changes mark a strategic step forward in VideoAmp’s evolution, reinforcing its commitment to a tech-first, high-fidelity approach to optimizing advertising. With transparency, interoperability and client impact at the core, this new structure positions VideoAmp to shape the next era of media measurement and currency.

These new appointments join an experienced and proven C-suite including Tony Fagan (President), Josh Hudgins (Chief Product Officer), Paul Ross (Chief Financial Officer) and Jenny Wall (Chief Marketing Officer).

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“These appointments are not just about leadership changes; they signal that VideoAmp is doubling down on delivering the industry’s most trustworthy, high-fidelity data, cutting-edge innovation, and, above all, client success,” said Peter Liguori, CEO of VideoAmp. “We’re building a company to meet the moment during a pivotal time in the industry that demands proven, in-market big data expertise, AI-fueled efficiency and a relentless focus on innovation. Our approach gives clients the stability, affordability and flexibility they need to navigate and lead in this evolving landscape.”

SOURCE: Businesswire