Instabug, the leading AI-powered mobile observability platform driving mobile growth, announces a powerful new suite of features that revolutionize how mobile teams measure, analyze, and improve user app experience. The new features – Frustration-Free Sessions, Business Impact Dashboard, and Prioritized Issues List – go beyond crash-free rates to quantify and eliminate user app frustration, empowering mobile teams to take targeted action to boost retention and engagement.
Traditional app performance metrics such as crash-free rates or generic KPIs fail to capture the full user experience, leaving mobile development teams with incomplete insights. Instabug’s Frustration-Free Sessions consolidates multiple frustration signals – including crashes, slow launches, and network failures – into a single, actionable metric, providing a holistic measure of user frustration and giving teams a clear way to measure and improve user experience.
The Business Impact Dashboard facilitates data-driven decision-making and connects app performance to business outcomes. This ensures teams understand the direct impact of frustration-free sessions on retention and growth.
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The Prioritized Issues List ranks issues based on their impact on user frustration and business metrics, eliminating the guesswork and enabling teams to resolve the most critical problems first.
When combined, these features directly link performance improvements to business outcomes, making mobile app success measurable and actionable.
“For years, mobile teams have relied on incomplete metrics that fail to capture the full user experience,” said Kenny Johnston, Chief Product Officer, Instabug. “With the launch of Frustration-Free Sessions, Business Impact Dashboard, and Prioritized Issues List, we are giving teams the capabilities they need to bridge the gap between visibility into the business impact of app quality issues and actually achieving that impact. This is a game-changer for mobile app teams.”
Instabug is committed to revolutionizing mobile app performance by shifting the industry focus from crash-free rates to a more user-centric approach. These new features align with Instabug’s vision of empowering mobile teams with actionable insights that drive technical excellence and business growth. Both technical managers and business executives benefit from this newest suite of features.
SOURCE: Businesswire
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