BrandActive, a brand implementation and operations consultancy, announced that Nancy Adzentoivich has joined the organization as vice president of client services. Adzentoivich will oversee strategic growth and new business development.
Adzentoivich brings over 20 years of experience in business development and management at the world’s largest and fastest growing precision marketing agencies.
“We are thrilled to have Nancy join the team with her fresh and adept perspectives,” said BrandActive Partner Philip Guiliano. “She brings with her an impressive history of turning data into insights that drive business success and growth.”
Also Read: Integral Ad Science Ad Verification Program Goes Live With Netflix
Most recently, Adzentoivich served on the leadership team at NP Digital as VP, Strategy, driving agency growth and strategic client solutions. Prior to NPD, Nancy led performance marketing teams for Hyundai, Kia and Genesis at Canvas Worldwide. This move came after a decade at Omnicom as part of the leadership team that took Resolution Media from a boutique firm to a global leader in media strategy and execution for clients including Apple, Nike, NBC Universal, Texas Instruments, Principal Financial, Levi’s, Activision and Logitech.
“I’m excited to join a bright, diverse and dedicated team that so strongly aligns with my values,” said Adzentoivich. “BrandActive fills a unique niche in the market. I’m looking forward to working with familiar brands and agencies across various industries and connecting them with services to streamline their brand change.”
SOURCE: PRWeb
Comments are closed.