MessageGears Announces Enterprise Campaign Efficiencies for Data-Driven Brands
Latest updates deliver faster segmentation, streamlined workflows, and secure data activation at scale for improved campaign…
IDEO Appoints Michael Peng as Chief Executive Officer
IDEO, the global design company, announces the appointment of Michael Peng as its new Chief Executive Officer, effective June 2,…
Events.com Expands Platform with Acquisition of Upped Events
Events.com, a global leader powering the experience economy through event discovery, sponsorship, and AI-driven insights,…
Nielsen Launches The Ad Supported Gauge, a New Look at the Ad-Supported TV Landscape
Nielsen, a global leader in audience measurement, data and analytics, has launched The Ad Supported Gauge—a new extension of The…
Sitecore Appoints Eric Stine as Chief Executive Officer
Sitecore®, the global leader in digital experience management software, announced the appointment of Eric Stine as Chief Executive…
Madhive Launches Maverick AI to Accelerate Media Sales
Madhive, the only unified operating system for local media, announced the launch of Maverick AI, the first intelligence layer…
WSI Partners with Amplify Voice to Power the Next Generation of Conversational Marketing
Amplify Voice enables WSI Consultants to advanced conversational AI tools that enhance engagement, automate marketing workflows,…
JumpFly Elevates AI Capabilities to Drive Transformative Marketing Results
Top digital marketing agency JumpFly is expanding its AI capabilities to enhance campaign performance, improve efficiency, and…
Pharma Ads on TV?… We Are Actually “Savin’ Lives Here”
It was during yet another sixteen-hour ad agency day that I first heard a weary co-worker refute the idea of staying even later…
How Predictive Advertising Can Reduce Customer Acquisition Cost
In digital marketing, the need to optimize budgets and drive growth is stronger than ever. Marketing leaders always look for ways…