Aqfer Integrates MadConnect to Simplify and Speed Data Connectivity for Marketing Solution Providers
Aqfer, a leading provider of enterprise-grade marketing data solutions, announced the integration of MadConnect - the industry's…
AdDaptive Intelligence Expands AI Advertising Capabilities
Accelerates Growth as Brands Bring Media Buying In-House and Demand for AI-Powered Targeting Soars
AdDaptive Intelligence, the…
Innervate Unveils New Social Media and “Walled Garden” Solution for Dynamic Content
Innervate, the dynamic content orchestration company, announced the launch of a new social media and "walled garden" solution for…
DoubleVerify Appoints Jennifer Storms as Board of Directors
DoubleVerify, a leading software platform for digital media measurement, data, and analytics, announced the appointment of…
How to Choose the Right Marketing Attribution Model for Your B2B Business
If you're a B2B marketing leader dealing with a long sales cycle and many touchpoints, the key question isn't if you need…
First home-grown UAE Ad Exchange & SSP
VeraViews, has announced the official launch of the UAE’s first home-grown Ad Exchange and Supply-Side Platform (SSP),…
Notified Unveils AI-Powered Personalized Pitch to Transform Media Outreach
Notified has launched Personalized Pitch, an AI-driven feature designed to help PR professionals secure more…
Everise Partners with Krisp to Deliver AI-Enhanced Customer Experience Across Global Operations
Everise, a leading provider of customer experience (CX) solutions, has announced a strategic partnership with Krisp, the real-time…
HCLSoftware Introduces HCL Unica+: An AI-First MarTech Platform Built for the Intelligence Economy
HCLSoftware, a global leader in enterprise software solutions, has unveiled HCL Unica+, a next-generation marketing technology…
TextUs Names Chad Prezlomski as New Senior Vice President of Revenue
TextUs, the industry leading text messaging platform that transforms how businesses convert leads into revenue, is pleased to…