Adobe Revolutionizes B2B Marketing with AI-Powered Journey Optimizer for Buying Groups
On 7th August 2024, Adobe announced the general availability of Adobe Journey Optimizer (AJO) B2B Edition, a groundbreaking…
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B2B Intent Data: Definition, Types, and Collection Strategies
Many businesses are seeking opportunities to have higher conversion rates and spend their marketing budgets wisely. If your…
FastSpring Unveils Hubspot Integration and Expands B2B Solutions with Summer Product Updates
On July 24, 2024, FastSpring announced the introduction of HubSpot integration along with a range of new solutions designed to…
6sense Named a Leader in B2B Revenue Marketing Platforms Report
6sense, the leading platform to revolutionize the way B2B organizations create, manage and convert pipeline to revenue, announced…
DemandScience B2B Marketing Solutions Win 26 G2 Summer 2024 Awards
DemandScience, a leading B2B demand generation company that accelerates global growth for its clients, announced that the…
Domo Honored as a B2B Program of the Year Award Winner at Forrester’s B2B Summit North America
At the Forrester B2B Summit North America 2024, Domo was recognized as a B2B Program of the Year winner for improving functional…
Marketing Cloud Platforms: Top 5 Must-Know B2B Marketing Platforms
Marketing cloud platforms are like a big toolbox for companies to manage all their online activities. This involves sending…
PathFactory Launches ChatFactory, A B2B Buying Agent Powered By Generative AI
PathFactory, the leading B2B content intelligence marketing platform, is pleased to announce the launch of ChatFactory, a…
Stagwell’s (STGW) Code and Theory Named ANA B2B Agency of the Year
Code and Theory was named B2B Agency of the Year in the ANA B2 Awards. The ANA (Association of National Advertisers) annual award…
The Rise of B2B Influencer Marketing on Social Media: 2024 and Beyond
B2B influencer marketing on social media is one of the keys to B2B marketing success.
Influencer marketing in the B2B landscape…