Optimal Attention: Playground xyz’ New study highlights metric’s key role in driving brand… News Desk Jun 28, 2024 Playground xyz, the leading attention measurement and optimisation platform (and a part of GumGum), today announced the results of…
Snapchat Boosts Brand Opportunities: Unveils Sprinklr as First Partner Supporting Public Profiles News Desk Jun 28, 2024 Sprinklr, the unified customer experience management platform for modern enterprises, announced support for Snapchat Public…
Veritonic Enhances Brand Lift Solution with Actionable Benchmarks, Offering Advertisers Unparalleled… News Desk Jun 26, 2024 Veritonic, the industry’s comprehensive audio analytics and research platform, announced the addition of benchmarks within its…
Rembrand Unveils Self-Serve AI Studio and New Creative Units, Boosting Brand-Creator Collaborations,… News Desk Jun 18, 2024 Rembrand, the company focused on driving non-interruptive advertising using breakthrough AI technology, announces two significant…
Google Ads Unveils New Brand Recommendations Powered by Google AI News Desk Jun 11, 2024 Google is thrilled to announce the launch of Brand Recommendations, a new feature powered by Google AI, now live on the…
DanAds and Brand Metrics join forces to transform advertising with advanced brand lift insights News Desk Jun 10, 2024 DanAds, a global leader in advertising technology and a leading white-label self-serve platform provider for over 40 publishers…
Kristen Friesen moves to new role to help drive Brand Metrics’ rapid US expansion. News Desk Apr 30, 2024 Global ad tech firm Brand Metrics, which helps digital publishers prove the value of their online advertising, today announces…
Wurl Launches BrandDiscovery to Precisely Match Connected TV Ads With the Emotion and Context of… News Desk Mar 27, 2024 Wurl, a leader in data-driven solutions for CTV, announced BrandDiscovery – a GenAI-based CTV advertising solution that enables…
Brand Metrics partners with Avid Collective for native content insights News Desk Mar 14, 2024 Global ad tech firm Brand Metrics, which helps digital publishers prove the value of their online advertising, today announces a…
LTK, the Creator Commerce Platform, Launches Connected TV Advertising for Brands and All-New Creator… News Desk Mar 14, 2024 LTK, the platform that powers Creator Commerce™, unveiled two new solutions to help brands accelerate their creator marketing…