Nex-Tech Boosts Subscriber Engagement 375% With Facebook Integration in Calix Marketing Cloud at 66%… Business Wire Feb 7, 2022 Kansas-based cooperative uses the powerful combination of subscriber data in Calix Marketing Cloud integrated with lookalike…
Roku Launches Advertising Business in Mexico Business Wire Feb 3, 2022 Roku offers brands and content providers new opportunities in TV streaming - to reach and engage audiences and help plan, buy, and…
DoubleVerify To Address Continued Viewability Challenges in CTV With First-to-Market Fully On-Screen… Business Wire Feb 3, 2022 Programmatic advertisers can now optimize performance using DV’s certified fully on-screen CTV segments – avoiding the growing…
Knock® CRM Knocking Down Housing Barriers for Renters with New Initiative PR Newswire Feb 2, 2022 Seattle company partnering with OneApp Guarantee to keep 10,000 families from being denied rental approvals Knock® CRM, the…
OneView Becomes First TV Streaming Ad Buying Platform to Launch Nielsen Digital Ad Ratings Audience… Business Wire Feb 2, 2022 Roku, Inc. announced the launch of Nielsen’s Digital Ad Ratings (DAR) audience guarantees on OneView, making OneView the first ad…
DoubleVerify Announces Partnership With Media24 Business Wire Feb 2, 2022 New alliance with largest South African Publisher builds on DoubleVerify’s extensive publisher offerings DoubleVerify, a…
LG Ads Solutions Introduces First-of-Its-Kind Suite of Guaranteed Outcome-Based Media Offerings With… Business Wire Jan 28, 2022 Advertisers only pay for CTV and cross-screen media when their performance goals are met LG Ads Solutions, the exclusive…
Open Influence Launches Go Prism Self-Serve SaaS Solution, an Innovative Influencer Marketing and… Business Wire Jan 24, 2022 Go Prism is the Proprietary Social Intelligence Platform for Brand Safety, Influencer Discovery, Performance Benchmarking, and…