Adobe and LinkedIn Empower B2B Marketers with Seamless Video Ad Creation
Adobe and LinkedIn teamed up to simplify B2B video marketing. Brands can create, manage, and launch video ads in LinkedIn Campaign Manager with Adobe Express. This integration helps marketers create professional videos easily. They don’t need a lot of resources or skills. Adobe Express offers many LinkedIn-optimized templates. You can use custom brand kits and enjoy drag-and-drop editing.
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It also includes AI-generated images from Adobe Firefly. Plus, exporting to LinkedIn Ads is easy. These features simplify video creation. They help teams of any size run effective campaigns. Research shows LinkedIn video ads have three times higher engagement than non-video ads. This highlights how video content reaches decision-makers and boosts brand recall. The partnership highlights how important video is for B2B marketing. It also provides brands with simple tools to use video effectively.
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