Brand Networks Expands Aimy with AI-Powered TV Advertising Built on Comcast’s Universal Ads API
Brand Networks, part of Augeo and a leader in AI ads, has launched a big upgrade to its Aimy platform. Small and mid-sized businesses (SMBs) can easily plan, launch, and measure connected TV (CTV) campaigns using Comcast’s Universal Ads API. This innovation lets SMBs access premium, brand-safe video inventory. This inventory was once only for major advertisers. Now, it can reach up to 90% of U.S. households. Aimy uses AI to simplify campaign setup. It recommends targeting, creative, and pacing based on your goals. It also combines performance reports from digital and social channels. This gives you clear insights into ROI.
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“For too long, TV has been out of reach for small businesses without big budgets, creative teams, or media buyers,” said Mike Garsin, CEO of Brand Networks. “With Aimy and Universal Ads, we’re removing those barriers. Now any business – from a neighborhood coffee shop to a regional franchise – can launch premium TV campaigns with the same ease as a social ad.” James Borow, VP of Product & Engineering at Universal Ads, added, “The Universal Ads API is giving developers the power to build products like Aimy, and we are so excited to see how it can help small businesses that so often power local communities.”
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