Manifest and Aisle Rocket Merge to Launch Unified Full-Service Agency
The recently announced merger between independent agencies Manifest and Aisle Rocket has created a new full-service agency-also named Manifest-that combines brand storytelling, digital experience, performance marketing, and martech execution under one roof. Formed through the acquisition of Manifest by Aisle Rocket in March 2024, the consolidation responds to client demand for agile, accountable partners capable of bridging the gap between brand and performance and guiding customers through the “middle” of the journey-where consideration becomes preference.
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The leadership team, led by CEO Ross Shelleman with Chief Experience Officer Steve Slivka and Chief Growth Officer Melissa Bouma, emphasizes the agency’s mission to help clients move from attention to action and maintain momentum across the funnel. With a portfolio that includes brands like Whirlpool, Fiserv, and CDW, Manifest positions itself as a nimble alternative to holding-company models—ready to deliver integrated, growth-driven marketing solutions in an increasingly complex landscape.
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