Wix and Intuit Deepen Partnership to Deliver Unified Growth Tools for Small Businesses
Wix and Intuit Inc. have expanded their strategic partnership to offer small businesses a more tightly integrated suite of digital presence and financial management tools, aiming to simplify and accelerate growth through connected workflows. Under the enhanced collaboration, QuickBooks Online is now fully integrated with the Wix platform, allowing millions of Wix users to access deeper insights into profitability, cash flow and tax obligations directly alongside their website and eCommerce operations – all while automating core accounting tasks and reducing administrative overhead using QuickBooks’ AI-powered toolset.
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The integration also builds on existing connections like CRM data linking to Mailchimp, strengthening marketing capabilities for customer engagement and sales growth. Conversely, QuickBooks users get to enjoy the benefits of Wix’s website creation platform, which is AI-powered and allows for the pre-population of business information, thus making it easier for QuickBooks users to create a professional online presence. According to the executives of both companies, the partnership of Wix and QuickBooks brings together the expertise of Wix in digital experience and the leadership of Intuit in financial management to provide an end-to-end solution that enables small businesses to focus on their core activities for growth.
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