StoneCoat Names Kleber & Associates Agency of Record for National Marketing & PR Campaigns
StoneCoat for StoneCoat, a provider of climate-positive building solutions for residential and commercial applications. Effective immediately,Kleber & Associates will manage StoneCoat’s national public relations, content and social media activities along with the company’s strategic advertising and sponsorships.
StoneCoat offers an affordable, durable and climate-positive stucco solution that emits 90 percent less carbon than traditional cement-based material. Featuring a limestone base and higher pH levels, StoneCoat products are mold and rot resistant, waterproof, hurricane resistant, breathable and sustainable compared to traditional stucco or stone.
“The launch of a national marketing and public relations campaign is an important endeavor for our growing company,” said Joe Mrak, chairman and Chief Executive Officer of StoneCoat. “We are thrilled to have K&A’s support in sharing our innovations and elevating brand awareness among our target audiences. K&A has a long history of building brands, and we are honored to have them as a trusted collaborator.”
K&A will support StoneCoat at the 2023 International Builders’ Show (IBS) from January 31 to February 2 in Las Vegas. The brand will be introducing its latest product innovations, including StoneCoat SMOOTH® – an eco-friendly, cost-effective alternative to stucco veneer – and StoneCoat CARVE®, which offers the distinctive look of natural stone without the cost.
“We couldn’t be happier to work with such an admirable and forward-thinking brand,” said Steve Kleber, president of Kleber & Associates. “StoneCoat is a champion of building products that are at once aesthetically pleasing while mitigating future environmental impact, and we’re excited to help share these important innovations with the building products industry.”
Kleber & Associates (K&A) is a full-service marketing and communications agency focused on the building products industry. With a mantra of “Building Better Brands That Build Better Spaces,” K&A has 35 years of experience collaborating with brands across the residential and commercial architectural and building products channels. Agency founder Steve Kleber is president of the National Remodeling Foundation and immediate past president of the National Kitchen & Bath Association’s Center for Kitchen and Bath Education and Research. He also serves on the Home Projects Council Board and on the National Association of Home Builders Global Opportunities Board.
SOURCE: PRWeb
Comments are closed.