Integrate Launches Enhanced Insights for Improved Visibility into Customer Engagement PR Newswire Mar 1, 2023 Integrate, the leader in B2B Precision Demand Marketing (PDM), announced at B2B Marketing Exchange (B2BMX) new dashboards for…
Viewability vs engagement: how advertisers can optimize attention to boost campaign success Sergii Denysenko Dec 8, 2022 For years, the digital advertising industry has relied on inaccurate measurement methods to determine campaign success. Proxy…