AppLovin to Acquire Wurl to Extend Reach Into Connected TV Market
AppLovin Corporation, a leading marketing platform, announced it has reached a definitive agreement to acquire Wurl, a high-growth…
Browsing Tag
connected TV
IAB Tech Lab Unveils 2022 Product Road Map and Announces Industry Working Groups Focused on Building…
IAB Tech Lab CEO Anthony Katsur Lays Out Long-Term Priorities for Global Trade Body and Calls on the Industry to Help Build…
LG Ads Solutions Introduces First-of-Its-Kind Suite of Guaranteed Outcome-Based Media Offerings With…
Advertisers only pay for CTV and cross-screen media when their performance goals are met
LG Ads Solutions, the exclusive…
NBCUniversal Launches NBCUnified
Holistic, First-Party Identity Platform Unites the Company’s Vast Network of Consumer Touchpoints into a Scaled Offering for…
Comscore Everywhere Launches as a New Standard for Single-Source Cross-Platform Measurement
Built with the future of media in mind, Comscore Everywhere will provide the industry with an unmatched measurement solution for…