Customer Data Platform

Quadient, a leader in helping businesses create meaningful customer connections through digital and physical channels, announces…

Data on user engagement is necessary for businesses to comprehend user behavior on a website or app, evaluate the success of…

Wondering how your clients use your product? Curious about your support team's performance? Who's behind on their latest invoice?…

Market research is akin to flipping a switch in a dim room. It unveils things that might have otherwise escaped your notice.…

Klaviyo, a marketing automation and customer data platform that drives revenue growth for businesses of all sizes, announced that…

Twilio, the customer engagement platform that drives real-time, personalized experiences for  leading brands, announced it will…

You must have come across a privacy policy if you have ever downloaded an app, registered for an email address, joined a social…

Customer segmentation is a powerful marketing method for any business today. If big sharks like Coca-Cola and Pepsi can profit…

Tealium, the largest independent and most trusted customer data platform, has launched new first-party data activation…

mParticle, a real-time customer decisioning engine, announced that Sweaty Betty, the global premium women's activewear brand, has…