demand-side platforms

On September 18, 2024, Nielsen announced the launch of Nielsen Advanced Audiences, powered by Nielsen Consumer & Media View…

As the world rapidly moves toward integrating automation in its processes to eliminate manual processes, even marketers have…

Roku, Inc, the #1 TV streaming platform in the U.S.*, announced Roku Exchange, a TV streaming-first advertising technology…

Amplified Intelligence, the most trusted source for accurate attention measurement, has debuted a new self-service iteration of…

Multilocal, the programmatic specialist, has announced a global integration with AI-powered curation platform Onetag. Multilocal…

Marketers often face significant challenges connecting audiences to advertisers. With over $674 billion spent on advertising each…

Inuvo, Inc, a leading provider of advertising technology, powered by artificial intelligence (AI) that serves brands and agencies,…

IAB Tech Lab, the global digital advertising technical standards-setting body, released a comprehensive analysis shedding light on…

Omnicom Media Group, the media services division of Omnicom Group Inc. announced a collaboration with Criteo, the global commerce…

Funds will support programmatic audio advertising expansion, tripling locations in next 18 months Fueled by rising momentum in…