Digital Advertising Alliance Announces Major Update to Industry’s AdChoices Opt-Out Program… News Desk Jun 13, 2024 The Digital Advertising Alliance (DAA) announced the most significant update to the advertising industry's AdChoices program for…
LiveRamp solutions first to become AMI-certified by Digital Advertising Alliance to enable better,… News Desk Jan 29, 2024 LiveRamp is the first company in the industry to become Addressable Media Identifier (AMI)-certified by the Digital Advertising…
BBB National Programs’ Privacy Watchdog Issues Compliance Warning Regarding Consent for… Chandni Maske Jun 22, 2022 BBB National Programs' data privacy watchdog, the Digital Advertising Accountability Program (DAAP), has issued a new compliance…
Digital Advertising Alliance Honors Experian and SVP Tony Hadley with First ‘DAA Privacy… PR Newswire May 5, 2022 Award Recognizes Hadley's Career of Contributions to Consumer Protection, Self-Regulation, Responsible Data Use The Digital…
Digital Advertising Alliance Launches Initial Certification Process for Addressable Media… PR Newswire May 4, 2022 AMI Providers Must Certify Compliance with AMI Policy Framework; TrustArc to Extend DAA Role to Serve as Initial Certification…
Ad Industry Charts Path Forward on Addressability: Pram Transitions AMI Oversight to DAA, Individual… PR Newswire Feb 26, 2022 PRAM Winds Down Operations Following Release of Policy Framework for AMIs The Partnership for Responsible Addressable Media…