Limelight Inc.’s annual ad network report hails digital marketing’s “great survivors”
White paper considers the current challenges and opportunities for the sector, amid great leaps in AI and first-party data use…
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rankingCoach drives SMB success with proven, fully automated Digital Marketing Solutions
rankingCoach is excited to announce the launch of its fully automated AI-driven platform, evolving from a DIY (do-it-yourself)…
Viant & Disney Team Up to Expand Streaming Audiences
Viant Technology Inc. announced an expanded agreement with Disney Advertising focused on making premium CTV, video, and display…
Webware.ai Launches “Rivi”
Webware.ai, a leader in digital marketing solutions, proudly announces the launch of Rivi, an innovative AI-powered sales and…
Understanding Marketing Mix Modeling: The Key to Effective Marketing
Understanding Marketing Mix Modeling
Marketing Mix Modeling (MMM) is a statistical analysis technique. It is used to evaluate…
NinjaCat Introduces AI Agents to Boost Marketing Efficiency and Performance
On November 13, 2024, NinjaCat, the AI-driven data and analytics platform for marketing, announced the launch of NinjaCat AI…
Viant Technology Announces Acquisition of IRIS.TV
Viant Technology Inc., a leader in AI-powered programmatic advertising, announced it acquired IRIS.TV, a global content data…
Ruder Finn Announces Eric Petersen to Join as Head of Digital
Ruder Finn, one of the world’s largest independent global communications and integrated marketing agencies, announced that Eric…
TechnologyAdvice Launches StudioA
TechnologyAdvice, a leading B2B media publisher and digital marketing services and data provider, announced the launch of StudioA,…
Utiq announces Austria launch, partnering with A1, Austria’s leading telecommunications…
Following other key European launches, Austria becomes Utiq’s sixth operational market
The partnership leverages A1 expertise and…