Adfidence Introduces First Preventive Brand Safety Solution News Desk Feb 12, 2024 Adfidence, a pioneering ad tech startup, unveiled its latest innovation: an advanced, preventative brand safety solution tailored…
MarTech360 Interview With Nick Markman, Director of Product Management At Evocalize Peter Jan 23, 2024 "Prioritize and execute. It’s such a simple concept that it seems overly obvious, but our world is filled with distractions,…
4 Proven Strategies to Measure the Impact of Influencer Marketing ROI in 2024 Aparna M A Jan 9, 2024 The influencer marketing industry is on a steady growth trajectory, projected to reach $21.3 billion by the end of 2023.…
Programmatic Native Advertising: What You Need to Know Alisha Patil Jan 8, 2024 It is annoying to see online ads messing with your browsing experience, right? Here's where the programmatic native advertising…
How To Master Brand Mentions: 5 Tools For Getting It Right Aparna M A Jan 2, 2024 If there’s one thing that everyone loves, it's to know what people think of us. While this tendency may not always be beneficial…
Emplifi Reports Instagram Reels Outperformed All Other Video Content Across Instagram, Facebook, and… News Desk Dec 20, 2023 Emplifi, a leading customer engagement platform, released video performance data for branded Instagram Reels, Facebook Reels and…
Similarweb and HypeAuditor Release Digital Marketing Benchmarks for Seven Industries News Desk Dec 12, 2023 In a time of economic and budgetary turmoil, digital marketers can take advantage of a free resource to understand the competitive…
What Are the Must-Know Social Media Trends for 2024? Aparna M A Dec 12, 2023 Navigating social media is like keeping up with a fast-changing world. Every year, new platforms appear, rules change, and how…
Fetch Named to Fast Company’s Third Annual List of the Next Big Things in Tech News Desk Nov 29, 2023 Fetch, the nation's No. 1 consumer-rewards app and leading consumer-engagement platform, announced that it has been named to Fast…
Meta partners with Amazon to streamline advertisers’ conversions News Desk Nov 14, 2023 Meta has rolled out a new feature simplifying the conversion process for Amazon sellers. Shoppers in the U.S. can now link…