IAS Announces First Attention Product to Unify Media Quality and Eye Tracking News Desk Jan 5, 2024 Integral Ad Science(IAS), a leading global media measurement and optimization platform, announced the general availability of its…
A Beginner’s Guide to AI in Programmatic Advertising: Everything You Need to Know Aparna M A Dec 21, 2023 Digital advertising has become increasingly popular as the preferred advertising method. With a vast number of individuals owning…
Optimove Releases Marketing Predictions for 2024 News Desk Dec 18, 2023 Optimove, the first Customer-Led Marketing platform, released its 2024 Predictions of Marketing Trends. These are based on…
TTEC wins Talent Acquisition Team of the Year at OnCon Icon Awards News Desk Dec 7, 2023 TTEC Holdings Inc, a leading global CX technology and services innovator for AI-enabled CX with solutions from TTEC Engage and…
Introducing Yahoo Blueprint: A New AI-Powered Suite for Better Ad Performance and Optimization News Desk Dec 6, 2023 Yahoo Advertising launched Yahoo Blueprint, a central AI suite that powers performance-based solutions within the Yahoo DSP.…
66degrees Appoints Carrie Steyer as Chief Customer Officer News Desk Dec 5, 2023 66degrees, a leading Google Cloud Premier Partner, is thrilled to announce the appointment of Carrie Steyer as its Chief Customer…
Swayable Awarded U.S. Patent for Persuasion Measurement Technology News Desk Dec 4, 2023 Swayable, the company behind the data platform used by the world’s major marketers to pre-test advertising messages, has received…
FileCloud Partners with Votiro to Offer Next-Gen File Security News Desk Nov 30, 2023 FileCloud, a preeminent secure enterprise file-sharing and content collaboration provider, is pleased to announce a partnership…
Bloomreach Powers the Next Generation of Search Experiences With the Launch of Three New Features News Desk Nov 29, 2023 Bloomreach, the platform fueling limitless e-commerce experiences, announced three features from Bloomreach Discovery that will…
fifty-five Joins the Amazon Web Services Partner Network (APN) To Ensure Effective and Scalable… News Desk Nov 28, 2023 fifty-five, a global martech consultancy that empowers brands to unite and fully optimize siloed data across all channels to drive…