The Next Big Martech Trend No One Is Talking About (Yet)
In the fast-paced marketing tech world, leaders encounter many buzzwords. These include AI personalization, blockchain for…
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martech integration
Why 60% of Martech Investments Fail (And How to Avoid It)
Martech has changed the way businesses connect with customers. It helps automate tasks and improve campaigns. Martech budgets now…
MarTech360 Interview with Adrianna Shukla, Director of Demand Generation at Snowplow
Surround yourself with people who are adaptable, collaborative and genuine—it’s the combination of customer centricity and great…