Measurement

Integral Ad Science(IAS), a leading global media measurement and optimization platform, announced the expansion of its…

IAB Tech Lab, the global digital advertising technical standards-setting body, announced the expansion of its Open Measurement…

Integral Ad Science, a leading global media measurement and optimization platform, announced its expanded reporting and insights…

Dynata, the world's largest first-party data company for insights, activation and measurement, announced the appointment of Henry…

Veritonic, the industry’s comprehensive audio analytics and research platform, announced the enhancement of Cross-Podcast…

Amplified Intelligence, the most trusted source for accurate attention measurement, has debuted a new self-service iteration of…

StackAdapt, the leading multi-channel programmatic advertising platform, announced a partnership with Samba TV, the leading…

Richardson Sales Performance, a global leader in sales training and sales performance improvement, is proud to announce the launch…

Billups, a global Out-of-Home (OOH) managed services agency that helps advertisers and agencies strengthen media performance…

BigAds has launched AttentionArc, a groundbreaking initiative to transform the way advertisers engage with their audience. In…