LinkedIn Tools: The Definitive Guide for 2024 Aparna M A Feb 20, 2024 Social media marketers often face the challenge of limited time and bandwidth. With numerous activities to plan, execute, and…
Nielsen expands YouTube Connected TV ads measurement in 11 countries News Desk Feb 15, 2024 Nielsen, a global leader in audience measurement, data and analytics, will expand its Connected TV (CTV) measurement of YouTube…
Google Joins C2PA Steering Committee News Desk Feb 9, 2024 The Coalition for Content Provenance and Authenticity (C2PA), a global standards body advancing transparency online through…
Why Every Company Needs Powerful Brand Storytelling [Tips Included] Alisha Patil Feb 5, 2024 In a world where stories captivate our hearts and minds, there's a powerful narrative weaving its way through the fabric of…
MarTech360 Interview With Nick Markman, Director of Product Management At Evocalize Peter Jan 23, 2024 "Prioritize and execute. It’s such a simple concept that it seems overly obvious, but our world is filled with distractions,…
4 Proven Strategies to Measure the Impact of Influencer Marketing ROI in 2024 Aparna M A Jan 9, 2024 The influencer marketing industry is on a steady growth trajectory, projected to reach $21.3 billion by the end of 2023.…
What is Hashtag Tracking and Why is it Important? [5 Tools You Must Use in 2024] Aparna M A Jan 3, 2024 Setting up social media marketing is just the beginning in a world flooded with information. It involves continuous monitoring of…
Pixability Announces that Leading Cultural Impact Agency Black Menswear Becomes an Official Creator… News Desk Dec 20, 2023 Pixability, the leader in brand suitability and contextual targeting solutions for advertisers on YouTube, announced that Black…
FOX News Digital Continues to Lead News Brands With Multiplatform Views and Minutes News Desk Dec 19, 2023 FOX News Digital finished November continuing its streak as the top news brand with both multiplatform views and minutes,…
DoubleVerify Expands Brand Safety and Suitability Measurement to YouTube Shorts News Desk Dec 13, 2023 DoubleVerify, a leading software platform for digital media measurement, data and analytics, announced the expansion of its…