Blackbaud Institute Hosts Content Series Reflecting on the Last Decade of Charitable Giving

Blackbaud Institute Celebrates 10 Years of its Charitable Giving Index with a Series of Fireside Chats to Help Social Good and Nonprofit Leaders Understand Key Trends

The Blackbaud Institute, a research division of Blackbaud, the world’s leading cloud software company powering social good, is celebrating 10 years of its quarterly charitable giving index. The Blackbaud Institute aims to keep nonprofit executives informed with sector trends, industry insights and timely, relevant research to help guide their organizations and their teams to success.

Tracking over $40 billion in US-based charitable giving from over 8,400 organizations, the Blackbaud Institute Index is updated each quarter and reports year-over-year percent changes and giving to-date for the last 12 months. The Index features overall giving trends and can be viewed by organization size and by subsector. In addition to providing quarterly insights, the Index offers the context that organizations need to leverage the data as a benchmark against their efforts.

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To celebrate the 10th anniversary of the Index, the Blackbaud Institute will host a series of free, virtual “fireside chats” with the sector’s foremost thought leaders and experts to give nonprofit leaders a clear picture of the trends that have shaped, and will continue to shape, the philanthropic landscape. Invited experts will cover trends and provide new insights around donor engagement, direct marketing, events and leadership.

Upcoming conversations include:

• June 9, 12:00 p.m. ET: The Science of Philanthropy with Chuck Longfield, founder of the Blackbaud Institute Index and former chief scientist at Blackbaud
• June 29, 12:00 p.m. ET: Achieving Marketing Maturity with Rachel Clemens, chief marketing officer, Mighty Citizen
• July 26, 1:00 p.m. ET: The Value Proposition with Tim Kachuriak, chief innovation and optimization officer, NextAfter
• Aug. 16, 1:00 p.m. ET: From Awareness to IMPACT: How your Brand Can Drive Higher Value with Ben Smithee, chief executive officer of The Smithee Group
• Sept. 8, 1:00 p.m. ET: The History of Direct Marketing: From Mail to Email and Beyond with Roger Craver, editor of The Agitator
• Sept. 28, 12:00 pm ET: Leadership and the Surprising Gift of Doubt with Marc Pitman, bestselling author and chief executive officer of Concord Leadership Group
• Oct. 26, 1:00 p.m. ET: The Shifting Demographics and Perspectives of Donors with Dr. Una Osili, associate dean for research and international programs at Indiana University Lily School of Philanthropy

“In today’s giving climate, social good organizations are continuing to support pandemic-related causes, while responding to heightened awareness of social issues, adopting digital-first strategies, and navigating a new environment with inflation on the rise,” said Ashley Thompson, managing director, Blackbaud Institute. “Leaders of nonprofit organizations need to be aware of the trends shaping the philanthropic space so they can best position themselves for the future. We’re proud to provide charitable trends through the Blackbaud Institute Index, and tactical expertise through our upcoming series celebrating the Index’s 10th anniversary.”

The Blackbaud Institute’s mission is to convene the best minds in philanthropy to develop and share leading edge research and insight that accelerates the impact of the social good community. Operating as part of Blackbaud’s commitment to the Ecosystem of Good®, all Blackbaud Institute resources are provided to the social good community free of cost.