On November 13, 2024, NinjaCat, the AI-driven data and analytics platform for marketing, announced the launch of NinjaCat AI Agents. Designed to empower digital marketing agencies, these AI Agents automate repetitive tasks, streamline reporting, and enhance campaign performance with actionable insights.
“The launch of NinjaCat AI Agents is a game-changer for agency workflow automation,” said Paul Deraval, CEO & Co-Founder of NinjaCat. “We created these agents to tackle real agency challenges, from time-intensive reporting cycles to the need for fast, data-informed decisions. By using AI to simplify these processes, agencies can focus on what truly matters—achieving results and strengthening client relationships.”
NinjaCat’s AI Agents integrate seamlessly with agency data, using NinjaCat’s powerful Data Cloud to support advanced data and marketing tasks. From ad budget optimization to client management, these AI Agents are customizable to meet the unique needs of digital marketing teams.
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With NinjaCat AI Agents, agencies can automate time-consuming tasks like ad auditing and keyword management. Agencies have the flexibility to choose from a range of pre-built AI Agents or create custom agents within NinjaCat’s secure platform.
Real Results: Cox Media Group
Cox Media Group (CMG) recently partnered with NinjaCat to develop AI Agents, including “Sally” for automating search query analysis and “CM 360 Pixie” for campaign monitoring. These agents saved CMG significant time and increased value delivery for clients. For instance, CM 360 Pixie automates ad performance monitoring, reducing a multi-hour process to just 10 minutes, enabling CMG teams to address issues swiftly and keep campaigns running efficiently.
By reducing manual tasks and proactively identifying issues, CMG improved campaign performance and optimized team focus on strategic initiatives.
Key Features of NinjaCat AI Agents
- Code Interpreter for Marketing Data: Delivers accurate insights through integrated data queries.
- Scalable Design: Efficiently manages tasks across numerous client accounts.
- AI-Ready Data Sets: Optimized data structure for precise AI-driven insights.
- Privacy-Focused Architecture: Secure, compliant data handling within a closed system.
Proven at CMG, NinjaCat AI Agents demonstrate the transformative power of AI in optimizing marketing operations for agencies.
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