Stagwell (STGW) expands its presence in Brazil with the addition of Clarita to the Global Affiliate Network

Stagwell, the network designed to transform marketing, and Clarita, an integrated communications agency, are partnering to deliver new solutions and scalability to their customers. Clarita, founded in 2018 by Pedro Cavalcanti , who worked in creative areas at agencies such as AlmapBBDO and Africa , currently has clients such as Harald and JHSF in its portfolio.

The company will work directly with Vinicius Reis , president of Stagwell Brazil and CEO, Crispin Porter and Bogusky (CP+B) Brazil , focusing on digital marketing, media and performance, bringing to the Group’s regional portfolio an agency with experience in sales conversion , generating leads, clicks, forms, landing pages and ads (Google, Facebook Ads, etc.), in addition to integration with CRM and the entire digital journey.

“Clarita is our second Brazilian affiliate in less than three months, signaling our accelerated growth and ability to serve customers on a local level. The partnership with Clarita will expand our collaboration as strategic partners with new brands and help drive the exponential growth of their customers”, said Vinicius Reis , president of Stagwell Brasil and CEO of CP+B Brazil. A

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Clarita will benefit from more than 4,000 client relationships worldwide and Stagwell’s worldwide digital and advertising agency presence, as well as the technology tools of Stagwell Marketing Cloud, a suite of unique SaaS technologies for marketers. With the partnership, companies can attract new customers, making their processes more efficient and innovative and generating more opportunities to create projects that involve creativity and high-value-added solutions.

“Clarita’s affiliation with a global group shows that we have been on the right path over these 5 years. We look forward to collaborating with the other participants in the network, bringing our skills in different communication segments, but mainly applying all our experience in performance and making client campaigns more assertive and connected to what their consumers expect”, said Pedro Cavalcanti , partner and creative director at Clarita.

The Stagwell Global Affiliate Program drives agile global solutions for clients, enabling Stagwell to partner with regional experts to extend marketing capabilities into new regions. In less than two years, Stagwell has partnered with nearly 80 affiliates across APAC, EMEA, LATAM and North America, extending Stagwell’s global operational reach to 98 countries.

SOURCE: PRNewswire