Analytics 

ActiveCampaign has announced the acquisition of Feedback Intelligence, an AI evaluation and analytics platform that transforms raw…

Bombora, a pioneer in B2B intent and audience intelligence, has announced an expansion of its B2beacon™ digital campaign…

ABCS Insights announced the availability of its full-funnel advertising effectiveness solutions in the Canadian market, expanding…

EDO, the TV outcomes measurement company, has announced the launch of EDO Always-On, a new cross-platform measurement solution…

Ipsos MMA, the global leader in marketing planning, measurement and optimization, announced it has been named a Leader in The…

Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…

Incubeta, a global leader in digital marketing and AI, has introduced two revolutionary agentic AI solutions that are soon going…

Combines front-end telemetry with back-end context, empowering teams to better understand and optimize user experience…

Why the MQL Is Already Dead? The Marketing Qualified Lead is not dying. It is already dead. What’s still alive is the reporting…

Looper Insights, a major player in the area of connected TV (CTV) merchandising analytics solutions, is pleased to announce an…