Analytics 

Contentsquare, a leader in AI-first digital analytics, announced a new partnership with Shopify, the leading global commerce…

Integral Ad Science (IAS), a leader in media measurement, has launched IAS Agent. This AI-powered assistant helps marketers gain…

Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…

Nexxen has expanded its Nexxen Health suite by introducing measurement and optimization capabilities into its demand-side platform…

Guideline has upgraded its AI Agent with customizable dashboards. These dashboards turn conversational insights into collaborative…

Braze, the comprehensive customer engagement platform that empowers brands to Be Absolutely Engaging™, announced that BrazeAI…

UNICEPTA, a leading global media intelligence company under The Marketing Cloud, part of Stagwell, has launched a deep integration…

NIQ (NielsenIQ) and Amazon Marketing Cloud (AMC) have announced a strategic collaboration to measure the reach and impact of…

Ibotta has partnered with ABCS Insights. This will help CPG brands see how digital promotions impact them. They provide…

NielsenIQ, a leader in consumer intelligence, announced the launch of its enhanced FMCG E-commerce Measurement Solution in…