Postalytics, leader in direct mail automation, partners with Decathlon Capital for growth funding PR Newswire Jan 30, 2023 Postalytics, a rapidly growing software company that automates direct mail marketing, has landed a significant investment from…
Validity Solutions Recognized in 116 Categories in G2’s 2023 Winter Report PR Newswire Jan 30, 2023 Validity, the leading provider of data quality and email marketing success solutions, announced it has been recognized by G2, the…
Advertising Cookies In 2024: Invading User Privacy Or Enriching Customer Experience? Aparna M A Jan 25, 2023 Digital marketing has benefited greatly from the use of advertising cookies, which have helped the sector flourish. They are…
Litmus Unveils New Commitment to Email Marketers Everywhere PR Newswire Jan 24, 2023 Litmus, a leader in email marketing, reveals its new brand messaging and promise to email marketers everywhere, "Make every send…
Differentiating the Programmatic Ad Stars: Programmatic Guaranteed Vs. PMP (Private Marketplace) Aparna M A Jan 23, 2023 Programmatic advertising uses automated technology to buy media, revolutionizing the traditional process by employing algorithms…
Best AdTech Trends in 2024 to Reshape Your Advertising Strategy Aparna M A Jan 20, 2023 Projected for 2025, programmatic ad spending in the U.S. is anticipated to soar to $271 billion, marking a significant $100…
Social Media Reputation Management: Is your reputation at stake? Aparna M A Jan 17, 2023 With everything being published online, social media has taken over and is keeping people linked. Companies today need to…
Self Serve Advertising– A New Approach In The World Of Online Advertising Aparna M A Jan 16, 2023 Self serve has become more common in both our personal and business lives. The ability to handle tasks without relying on another…
5 Tips to Plan and Manage Your Marketing Budget for 2023 Mahika Bibiyan Jan 13, 2023 Creating the marketing budget for 2023 can be a challenging task for profusely ideated marketers. Wondering why? Imagine this. You…
Does Your Website Still Need AMP Landing Pages in 2024? Aparna M A Jan 12, 2023 In an era where mobile devices dominate internet usage, businesses are pondering the adoption of Accelerated Mobile Pages (AMP) as…