Nuance Matters™: Momentum’s New Strategic Offering
On December 3, 2024, Momentum Worldwide, a global experiential marketing agency and part of Interpublic Group, launched Nuance…
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ABM
ZoomInfo Named a Leader in 2024 Gartner Magic Quadrant for ABM
ZoomInfo, the go-to-market platform to find, acquire, and grow customers, announced it was named a Leader in the 2024 Gartner®…
6sense Named a Leader in 2024 Gartner Magic Quadrant for ABM
6sense®, the leading platform revolutionizing B2B revenue generation, announced it has been named a Leader in the 2024 Gartner® …
Madison Logic Teams Up with Gong to Boost Revenue Workflows
Madison Logic, the leading global digital Account-Based Marketing (ABM) activation platform, announced a new integration with…
Lead Intelligence Metrics: What You Need to Track
Imagine being aware of your leads' degree of brand engagement, their willingness to purchase your goods, and even the most…
Zefr Expands AI Brand Safety Tools for YouTube Shorts
Zefr, a global leader in brand suitability targeting and measurement for walled garden environments, announces the expansion of…
Adobe Revolutionizes B2B Marketing with AI-Powered Journey Optimizer for Buying Groups
On 7th August 2024, Adobe announced the general availability of Adobe Journey Optimizer (AJO) B2B Edition, a groundbreaking…
ON24 Boosts Enterprise ROI with 6sense Integration
According to ON24 global benchmarks, personalization is the greatest contributing factor in sales and marketing performance. To…
Pipeline360 Launches New Display Advertising Platform to Enable Branded Demand
Pipeline360, Integrate's media business, announced the launch of a new, easy-to-use, flexible display advertising platform that…
TechTarget Announces Strategic Partnership to Integrate its Leading Account Intent Data Directly…
TechTarget, Inc, a global leader in B2B technology purchase intent data and services, and 6sense, a global leader in using AI to…