Agile Marketing: A Marketer’s Go-To Strategy
Back in June 2012, 35 marketing enthusiasts gathered in San Francisco to craft the Agile Marketing Manifesto.
Now, that master…
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Marketing Automation
Michael Pierce Promoted to President at Surefire Local
Company seeks to accelerate its growth with world-class software, innovation, and culture
GenNext Media, dba Surefire Local,…
GroupM Premium Marketplace Gains Momentum Through Magnite
Exclusive integrations have maximized working media for publishers and enabled GroupM clients to realize incremental value across…
JCDecaux and VIOOH launch programmatic digital out-of-home in Brazil
JCDecaux SA, the number one outdoor advertising company worldwide, in partnership with VIOOH, the leading premium global digital…
TelevisaUnivision and VideoAmp Announce New Data, Currency and Cross-Platform Partnership to Advance…
TelevisaUnivision, the world's leading Spanish-language media and content company, and VideoAmp, a market leading advertising…
Merkle Launches Q3 2022 Performance Media Report Highlighting the Importance of Meaningful…
New Data Reveals Industry Priorities as Record Inflation and Privacy Regulations Reshape Customer Expectations
Merkle, dentsu's…
Personica Appoints Adam Ochstein as new CEO to Accelerate Growth and Completes Recapitalization
Personica has recruited Adam Ochstein as its next CEO. Personica simultaneously completed a capital raise which will help position…
Digital Marketing Leader MTA360 Unveils Free, Limited-Time Offer for AI Chat and Google Review…
Complimentary offer enables residential HVAC and related home improvement businesses to improve conversion ratio and lower cost of…
BBB National Programs’ Privacy Watchdog Issues Compliance Warning Regarding Consent for…
BBB National Programs' data privacy watchdog, the Digital Advertising Accountability Program (DAAP), has issued a new compliance…
Phonexa Launches HitMetrix to Help Clients Optimize Conversion Rates, Uncover Behavior Data…
Marketing automation platform Phonexa is further adding value and unmatched potential to its turnkey software suite with the debut…