Marketing Automation

When customers feel a connection with a brand, they're more likely to make a purchase. Using customer relationship management…

BuzzFeed, Los Angeles Times, Forbes, Mediavine and Red Ventures to Join OpenPath Global advertising technology leader, The…

P360 boosts its ZING unified communications platform with a suite of new technologies P360, leading technology developers for…

Bombora, the leading provider of B2B Intent data, has been chosen to be a part of the HubSpot App Marketplace's new ABM app…

Here is MarTech 360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information…

The Antwerp-based marketing solutions developer DESelect has officially announced the launch of its new product, DESelect Connect.…

Independent research firm recognizes Oracle Advertising and Customer Experience for its “strength in product vision and execution…

 GumGum, a contextual-first global digital advertising platform, announced a partnership with Xandr that will give advertisers an…

Hi Deb, could tell us about your journey in MarTech?  I’ve been in B2B marketing for over 30 years. I started out on the ad…

With the acquisition of S4G, McKinsey brings the best of strategy, design, and analytical horsepower together with rapid…