Introducing rf.aio: Ruder Finn’s Innovative Solution for Brand Optimization in LLMs
On November 19, 2024, Ruder Finn, a leading independent global communications and marketing agency, unveiled rf.aio, its…
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Marketing Automation
33Across & MediaWallah Partner on Data Onboarding
New Partnership Integrates MediaWallah’s ID Graph and 33Across’ Lexicon to Enable Seamless, Scaled Campaign Activation Across All…
Searchspring Launches Custom Profiles for E-Commerce
Dynamic Custom Profiles deliver adaptive, shopper-specific recommendations for e-commerce, enhancing personalization using…
Agentio Raises $12M to Transform Creator-Led Ads with AI
Agentio, the first ad platform that scales, measures, and streamlines creator content advertising, has raised a $12M Series A led…
Dentsu Named a Leader in Media Management Services by Forrester Wave
Dentsu announced that it was named a Leader in “The Forrester Wave™: Media Management Services, Q4 2024” by Forrester Research,…
Colossus SSP Launches Colossus Connections to Enhance Supply Path Efficiency for Advertisers
Colossus Media LLC, a subsidiary of the only Black-owned publicly traded advertising technology company, Direct Digital Holdings,…
FPT and Sitecore Launch ON.E
Global IT corporation FPT and Sitecore, a global leader in digital experience platforms, announced the launch of an AI-powered…
PhaseZero Launches Commerce-Ready AI Agents
PhaseZero, an AI-native enterprise composable commerce platform provider, announced commerce-ready AI agents for specific business…
KINESSO Launches Industry-First “Experimentation Lab”
KINESSO announced the launch of its “Experimentation Lab,” an industry-first solution addressing a critical need for large-scale…
Jasper Introduces the First AI Knowledge Layer Tailored for Marketing
On November 12, 2024, at Web Summit, Jasper, the top AI marketing platform, unveiled the industry’s first AI-powered knowledge and…