Programmatic Ads

Measurement leaders announce joint product effort to offer advertisers an exclusive cross-platform measurement solution to solve…

VideoAmp will be licensing and incorporating aggregated Comcast viewership data into its cross-platform measurement solution,…

Advertisers Can Now Leverage VIZIO’s Proprietary Inscape Audience Data to Connect 19 Million Smart TV Households With Millions of…

Roku’s Advertising Watermark helps advertisers and publishers verify that ad inventory is running on genuine Roku devices OneView…

Sling TV sees lift using technology designed to optimize live inventory Magnite, the largest independent sell side advertising…

Leader in regulated digital marketing and programmatic advertising launches capital funding arm; furthers mission to democratize…

VlogBox, a CTV channel development, content distribution, and monetization platform that brings together leading content creators,…

Wurl, the world leader in powering streaming TV, has named Gina Ive to the newly created role of Sr. Director, US Advertising. She…

Billups, the largest privately held out-of-home (OOH) technology and managed services company in the U.S., has acquired the assets…

Top 5 Countries to Lose Out to Digital Ad Fraud Revealed A new Juniper Research study has found that the value of digital…