Programmatic Ads

The Trade Desk announced the appointment of Omar Tawakol to its board of directors. A seasoned technology executive, Tawakol…

Google Ads has announced a powerful new update that allows advertisers to run A/B tests on creatives within Demand Gen campaigns,…

Vistar Media, the global leader in out-of-home (OOH) advertising technology and a part of T-Mobile Advertising Solutions, has…

Perion Network Ltd., a leader in advanced technology solving for the complexities of modern advertising, announced strategic…

Moloco, the AI performance advertising company, announced that Moloco SDK is now available through Google AdMob bidding and Ad…

We’re excited to introduce automated bidding for the Brand Awareness & Reach objective, making it easier than ever for…

Pentaleap Inc., a leader in retail media technology, and Teads , the omnichannel outcomes platform for the open internet,…

First DSP to embed Snowflake Cortex AI in the Snowflake Native App Framework, turning complex data into actionable audiences…

ArcSpan, the leading publisher-first audience monetization platform, announced it has raised $5.2 million in a Seed Extension…

The collaboration helps unlock smarter activation, greater transparency and outcome-driven media planning at scale Magnite , the…