Moloco SDK Is Now Available via Google AdMob and Ad Manager
Moloco, the AI performance advertising company, announced that Moloco SDK is now available through Google AdMob bidding and Ad…
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Programmatic Ads
Reddit Unveils Automated Bidding to Optimize Campaign Efficiency
We’re excited to introduce automated bidding for the Brand Awareness & Reach objective, making it easier than ever for…
Pentaleap and Teads Partner to Advance Programmatic Retail Media
Pentaleap Inc., a leader in retail media technology, and Teads , the omnichannel outcomes platform for the open internet,…
StackAdapt Launches Snowflake Native App with AI Insights
First DSP to embed Snowflake Cortex AI in the Snowflake Native App Framework, turning complex data into actionable audiences…
ArcSpan Raises $5.2M to Boost AI-Powered Data Monetization
ArcSpan, the leading publisher-first audience monetization platform, announced it has raised $5.2 million in a Seed Extension…
Dentsu Expands Partnership with Magnite to Streamline CTV & Video Activation Across EMEA
The collaboration helps unlock smarter activation, greater transparency and outcome-driven media planning at scale
Magnite , the…
What Is Inventory Quality in Programmatic Advertising? Why It Matters in 2025
Let’s be honest for a moment. As marketing leaders in digital advertising, we know the pain of wasted budgets. The campaigns…
IQM Unveils Power Segments to Revolutionize Targeted Outreach
IQM Advertising Corporation, a global leader in programmatic media buying for highly regulated industries, announced the launch of…
Vistar Media Launches Programmatic Guaranteed, Bringing Predictability & Precision to…
Vistar Media, the leading global provider of technology solutions for OOH media and part of T-Mobile Advertising Solutions,…
Axis and AlgoriX Partner to Expand Access to Premium In-App Supply
Axis, a global programmatic platform helping publishers unlock the full value of their inventory, has announced a strategic…