Nectar360 partners with Rokt to make online ad experience more relevant for Sainsbury’s and Argos…
The partnership will enable non-endemic ad partners to present online customers with relevant offers at checkout
Nectar360, which…
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Programmatic Ads
Multilocal appoints Zach Rosen’s Supernova to lead US operations
Ad tech veteran's consultancy to drive growth for the audience curation specialist in the US market
Multilocal has appointed…
Taboola Partners with Jounce Media to Ensure MFA-Free Ad Inventory
Taboola, a global leader in powering recommendations for the open web, announced a partnership with Jounce Media, an industry…
Collaboration of Dstillery and Index Exchange Promises Enhanced Ad Targeting Innovations
On October 1, 2024, Dstillery, a leader in AI-driven ad targeting, announced its new partnership with Index Exchange Inc., one of…
Lemma Introduces Lemma Infibid, an Innovative Omnichannel Header Bidding Solution for Enhanced…
On October 1, 2024, Lemma, a leading omnichannel platform for emerging media, announced the launch of Lemma Infibid, an innovative…
WMX Launches SONAR: AI-Driven Programmatic Powerhouse
WMX, a leader in digital marketing innovation, officially unveils SONAR, a fully managed programmatic advertising solution…
ITN Launches ITN-SSP, a breakthrough linear TV Supply-Side Platform
The ITN-SSP provides the industry's most streamlined digital-like solution for local linear TV, closely aligning it with the ease…
Simpli.fi Wins Best Location Data Platform in 2024 Digiday Awards
Simpli.fi, the Advertising Success Platform providing programmatic advertising and workflow software to agencies, brands, and…
Verve Launches Purpose-Built Brand+ and Performance+ Marketplaces
Verve announced the launch of its Brand+ Marketplace and Performance+ Marketplace, a dual approach to ad exchanges that will…
Viant Unveils ViantAI to Revolutionize the Advertising Landscape
Viant Technology Inc. introduced ViantAI, an advanced AI-driven platform designed to revolutionize the way programmatic…