MiQ acquires French media governance martech company Grasp News Desk Nov 28, 2023 Marketing intelligence agency MiQ has announced its acquisition of Grasp, a French media governance and data quality…
Hivestack Launches Hivestack Curate, a new industry platform for curated deals in DOOH News Desk Nov 23, 2023 Hivestack, the world's leading, independent programmatic digital out of home (DOOH) ad tech company announced the launch of…
OpenX Announces TV+, the Programmatic Industry’s First Initiative to Unlock the Full Potential of… News Desk Nov 17, 2023 OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, announced the launch of TV+, an ongoing…
AudienceXpress and Epsilon Partner to Enhance Audience Reach and Drive Scale Across Convergent TV… News Desk Nov 17, 2023 AudienceXpress, a Comcast Advertising company, announced it has partnered with Epsilon, a global advertising and marketing…
Hero Media Partners with AdTheorent to Create the First ML-Powered Black-Owned DSP in Programmatic… News Desk Nov 16, 2023 AdTheorent Holding Company, Inc., a machine-learning pioneer and industry leader using privacy-forward solutions to deliver…
Dstillery Unveils AI Connected TV Offering Powered by Patented ID-free® Technology News Desk Nov 16, 2023 Dstillery, the leader in AI ad targeting, announced a new Connected TV (CTV) solution that applies its patented ID-free®…
Yahoo Backstage Adds New Publishers, Begins Delivering Sustainable Performance for Advertisers News Desk Nov 16, 2023 Yahoo Advertising, announced advancements in its publisher-direct offering, Yahoo Backstage, including the integration of premium…
Clinch Expands Integration with LiveRamp, Empowering Advertisers to Understand Their… News Desk Nov 14, 2023 Clinch, the leader in dynamic ad serving and personalization and creator of Flight Control, the Omnichannel Campaign Activation…
How to Create an Effective Customer-Centric Marketing Plan? [+ Free Tips] Aparna M A Nov 13, 2023 Navigating through the multitude of marketing terms and plans can be overwhelming, given the array of options available. If your…
MobileFuse Unveils Proprietary Machine Learning Platform, Advances Traffic Shaping Capabilities,… News Desk Nov 13, 2023 MobileFuse, one of the largest in-app, CTV, and DOOH advertising platforms, unveiled Braid, its proprietary machine learning…