Nielsen: TV Usage Booms Again in January, Fueled by Broadcast and Streaming Content Viewing,…
Nielsen's January 2023 TV usage summary from The Gauge, the media measurement company's monthly snapshot of total TV and streaming…
Browsing Category
Programmatic Ads
Pixability Announces Third Straight Year of Record Revenue as it Expands CTV and YouTube…
Pixability, a leader in contextual targeting, brand suitability and contextual insights for YouTube and other leading connected TV…
PandoLogic Partners with VONQ, Introduces Job-Level Offering Within VONQ HAPI Job Marketing Platform
PandoLogic, a wholly owned subsidiary of Veritone, Inc. and a leading provider of artificial intelligence (AI) hiring solutions,…
Seedtag Introduces Contextual Profiles, Driving Performance Campaign Success Without Using Personal…
Seedtag, the leading Contextual Advertising Company, introduced Contextual Profiles , a solution that allows advertisers to…
DoubleVerify Unlocks CTV Viewability for Advertisers with First-to-Market Solution
DoubleVerify, a leading software platform for digital media measurement, data and analytics, announced the global launch of the…
Analysis of Netflix Ad-Supported Subscribers Reveals Extremely Limited Reach Compared to Local…
TVB, the trade association of America’s local broadcast television industry, issued this statement following Netflix’s recent…
Introducing Entravision Plus
Entravision, a leading global advertising solutions, media and technology company, announced the launch of Entravision Plus, the…
Stagwell’s (STGW) 72andSunny, Allison+Partners, Anomaly Steer Big Game Transformations for Bud…
Stagwell agencies Anomaly and 72andSunny flexed their creative chops at Super Bowl LVII for clients Bud Light, Diageo, Dunkin',…
Google Pixel wins at the 2023 Kellogg School Super Bowl Advertising Review
Google Pixel is the big winner in strategic ad rankings with their #FixedOnPixel spot in the 19th consecutive Kellogg School Super…
Koddi’s Quality Score Improves Ad Relevance for Commerce Media Networks
Koddi, the commerce media partner for publishers and advertisers, announced innovations to its unique Quality Score feature for…